Web CEO Free

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Osiris

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Search Engine Optimization is important, probably the most important aspect to make your blog grow beyond it's initial reach. The reason is pretty simply. If you rank high for certain popular keywords in search engines you will receive visitors, the higher you rank the more visitors you get.
Keeping track of rankings can however be a tedious task, even if you have one website and only a few keywords that you want to observe. With five keywords and three search engines it would mean that you would have to perform 15 searches and click through several pages until you find your website in the results. Now assume you do not have one website and five keywords but ten websites and 50 or even 100 keywords.
You would be sitting in front of your computer all day searching for keywords and writing down the rankings of your websites that you find. That's where SEO software is extremely helpful. You add a url, the keywords, choose the search engines and let it do the rest. It takes only minutes to compile the results which gives you time for other tasks.
There are a handful of SEO programs available, most sell for $100+ Dollars which is an investment that most site owners do not want to make, especially when they are in the beginning stages.
Web Ceo is one of those softwares that sells for $339 normally. The company however is clever enough to offer a free version of their product which does not have all the functions that professional webmasters would need but enough to keep track of several web projects.

It offers four basic functions, these are: Find your niche, promote your site, analyze your site and maintain your site.
Find your Niche:
Find your Niche helps you find the relevant keywords that you should target in the search engines. This is done by a number of ways including analysis of the website, of competitors or of search engine results. It helps you optimize your pages for certain keywords and gives advice on changes that could affect search engine rankings positively.
Promote your Site:
Offpage SEO is probably the most important aspect of it all. You can build a highly optimized website that does not rank well because it has virtually no incoming links. This function lets you find possible link partners, manage pay per click campaigns and submit urls.
Analyze your site:
Check the websites ranking in the search engines, get traffic reports and analyze the link popularity. This is a great way to observer search engine rankings for your website and that of your competitors.
Everything can be scheduled so that rankings are updated regularly. As I said earlier Web Ceo is available in a free version which should be sufficient for most webmasters. There is however a promotion going on currently where you can buy the smallbiz version for $149 instead of $339 and the professional version for $249 instead of $479. (smallbiz for all webmasters, professional more aimed toward SEO professionals)
My suggestion would be to test the free version. This version should be sufficient for most webmasters. If you run into limitations and like the software you can still make a purchase. I for one am perfectly happy with the free version.

Web CEO Free
 
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