Firefox Has Low User Retention Rate
According to Mozilla, 75% of the people that download Firefox do not become active users.
According to Mozilla, 75% of the people that download Firefox do not become active users.
"In order for Firefox to reach our market share goals, we need to improve our ability to retain users. Currently, approximately 50% of the people who download Firefox actually try it and about 50% of those people continue to use it actively."