it has been proven time and time agin that zalman while good awhile ago is not good now, they haven't released a new design in years and they cost to much
why would i spend $60 on a crappy zalman when i can spend $30 on a better cooler(sunbeam ccf or ximatek rifle)
also it isnt all about copper, i know copper transfers heat well but heat pipes transfer heat better.
To be fair, the Zalmans have copper heat pipes.
However, while the Zalmans are copper, and while copper has better thermal conductivity properties than aluminum, more surface area means better heat dissipation. All the good coolers nowadays are huge, much bigger than the Zalmans and more surface area. That is why they are better.
A few years ago, Zalmans were among the best, however they've never really been the best, and they are far from it now.