Thanks for the info, but I have found some more info at the AMD forum that others are having high temps with this system board. Possibly a problem with the bios.
I applied the thermal paste twice already, so I'm sure its not the problem. The HSF unit is suppose to be pretty good. It has lots of good reviews.
I haven't even closed my case yet. I'm still doing some wiring and other stuff. So air flow isn't an issue.