Video Card Question

I have another question. I've noticed that there are several Brand names on this card. For instance, I see there is a MSI HD 7770 GHz version too. Are there multiple contracts that Radeon has with several different companies? Just curious if there was any difference between AMD, MSI, etc.
 
There are different manufacturers that rebrand reference cards to resell, and they also make custom coolers and PCB designs for other cards (like Twin Frozr for MSI).

They are all the same card, just different brands that offer different warranties and such.
 
I went to install the video card and found an issue. The card requires a 6 prong connection from the power supply. I do not see this type of connection from the pc. How do I get around this?
 
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