I just bought a samsung 256gb for $169. If I were you I would go for one of those. Everything I have read and seen on these forums and elsewhere they are great.
As for a cooler you will have to wait on someone else I am also trying to figure that out. I am currently thinking about the Corsair H80, but that is more than your budget, but if you save on the SSD you could spend it on a cooler.